Lodging Newsletter 20240229 Noel Coward Snake

By Wm, May
Published: 02/29/24 Topics: Advertising, AirBnB, Lodging Newsletter, Marketing, Self Improvement, Selling Comments: 0

As the vacation rental industry has grown for decades it was inevitable that talking heads would declare themselves gurus and begin peddling al kinds of nonsense Sure some of what they say holds water, but most is full of holes simply because they do not have the education or experience to advise others. This article explains how professional full-stack managers are the real experts. Read more

Sponsor: Vortex VIP – – VortexVIP.com

Vacation Rental Guest Psychology - Lodging Newsletter June 30, 2020

By Wm, May
Published: 06/30/20 Topics: Lodging Newsletter, Marketing Comments: 0

The Advertising Industry has always been greatly misunderstood. It is not all commercials with beautiful celebrities and cavemen selling insurance on TV. On the Internet, advertising is not all about search engine optimization, pay-per-click Google ads or Facebook's spying on its members. Read more

Sponsor: Vortex VIP – – VortexVIP.com

All Travel is a Local Beehive

By William May
Published: 03/01/20 Topics: Fishing, Marketing, Restaurants Comments: 0

There are many stupendous things to see and places to go in the world. But those most loved are those that stay true to themselves. They find a good thing and tend it lovingly. Read more

Sponsor: Hi-Tide Resort – You can't get any closer to the beach than this. Comfy, cozy, modern condos at Hi-Tide-Resort on Moclips Beach WA State.

How to Become a Professional Lodging Photographer

By Ron Lee
Published: 02/21/17 Topics: AirBnB, Lodging Management, Marketing, Photography Comments: 0

There have always been a greatly many people who love the idea of being an artist, a photographer. It sounds like such a great job. Now you too can do so without any training, knowledge or skill. Here is how. Read more

Sponsor: Signatours Photo Team – It is not enough to have a camera and cards that say you are photographer. Today's technology demands study, practice and perfection along with an artists eye. Every Signatour photographer has all of those along with a support and professional staff to ensure the highest quality HDR photos. – Signatours.com

Best Halloween Advertising. Cheapest too.

By William May
Published: 10/31/15 Topics: Advertising, Marketing Comments: 0

Many experts will rattle your brain with every kind of advertising and marketing. But the restaurant - Two Doors Down - exceeds them all with their latest Halloween advertising idea. It may not be what you expect. Boo. Read more

Sponsor: MayPartners – Pumping Advertising for decades but a new kinda marketing machine. Old fashioned marketing smarts with new technological know how. Our platform of constant promotion pumps up your sales. But you gotta call us now to start. – MayPartners.com

Creepy Vacation Rental Videos

By Wm. May
Published: 05/27/15 Topics: Marketing, Vacation Rentals, Videos Comments: 0

Videos are now being used as background graphics for many websites including for vacation rental advertising that depict guests inside homes in seemingly innocent moments like lounging bed or playing with their children. But does it cross the line? Read more

Nothing Beats Chateau Chocolate Cake

By William May
Published: 10/01/10 Topics: Advertising, Marketing, Packwood WA, Radio, Selling Comments: 0

Years ago when I operated an advertising agency we sure thought we worked long and hard. Not to reveal my age, but I remember when we had to "spec" type, courier the details to a type setter and then wait days while it was set and returned to us. We then had to paste the galleys onto art board along with photos or other art to arrange the desired final ad. Read more